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Privacy policy

This Privacy Statement applies to any personal information we collect or receive about you, from any source, including through our websites and other online platforms (the “Sites”). We encourage you to read this Privacy Statement before providing us with any personal information and before using any of the Sites. By providing us with any personal information or using any of the Sites, you are signifying that you agree with all of the terms of this Privacy Statement, so please do not do so if you disagree with any part of this Privacy Statement.

Collection of Personal Information

Personal information is any factual or subjective information about an identifiable individual. Your personal information may include but is not limited to your name, mailing address, phone numbers, gender, email address, identification numbers, etc. Personal Information, however, does not include any information that is solely used to communicate with you in relation to your employment, business or profession, such as your name, position name or title, work address, work telephone number, or work electronic address.

How do we collect your personal information?

We will always collect your personal information by fair and lawful means. For example, you may provide your personal information when you complete a contest ballot form, submit a promotional product request form or contact Consumer Affairs. You may also provide your personal information when you use one of our Sites, including by creating an account, entering a contest, signing up for email communications or participating in a survey. We sometimes collect personal information from you through third party service providers.

We may also collect your demographic data, such as your gender and postal code, when you provide this information to us. Demographic data may be used to tailor your experience on the Sites and the communications you receive from us.

We generally do not collect information that is identifiable to children. When we do, it is on a limited basis and with the expectation of adult supervision or permission.

Use of Personal Information

Whenever we collect your personal information, we will identify the purposes for which we will use that information and we will obtain your consent to such use. We may collect your personal information for a variety of reasons, including:

  • sending you information and communications;
  • responding to product inquiries and other requests;
  • conducting contests and promotions (including sending prizes to winners directly or through third parties acting on our behalf);
  • processing transactions;
  • optimizing your experience on our Sites;
  • addressing product injury claims;
  • and for internal purposes such as analyzing and managing our business and improving our products, services, and promotion efforts.

We may also use, or disclose your personal information, if we have reason to believe that using or disclosing such information is necessary to protect our rights, safety or property, including by detecting and preventing fraud. We may also use your personal information as otherwise permitted by law.

How long will we use, disclose or retain your personal information?

We will use, disclose or retain your personal information for as long as necessary to fulfill the purposes for which it was collected and as permitted or required by law. We have established minimum and maximum retention periods and secure procedures for maintaining and destroying your personal information.

Bottom line of privacy policy

If you believe that your rights have been violated, please contact us